much bigger
the homosexualization doesn't stop with hip hop. We're just the last holdout.
I used to work for an advertising firm some years ago, one of the VP's told me about a covert-style push to make homosexuality more acceptable through subtle advertising among other methods. An ad showing 4 well dressed guys going to the club ain't necessarily 4 dudes crewed up to go get some hoes, it's more likely two gay couples going out on the town BUT to the average guy, it looks like friends that's finna get they drink on and get some hoes. It's the subtle cues that make it more appealing to the gay consumer.